Vancouver, British Columbia – October 28th 2021: TUT Fitness Group Inc. (TSX-V:GYM) (“TUT”) announced today that it has appointed fitness industry sales veteran, Stefan Sillner, to the position of VP of International Sales and Distribution, and has promoted Mark Addison to Director of Strategic Sales and Partnerships.
TUT Fitness Group CEO, Rob Smith, commented, “I am very excited about these additions to our team as we expand our sales and distribution reach into strategic verticals within consumer fit-tech, health, and wellness. Mark is someone I’ve known personally for more than 20 years, and he is a maverick when it comes to positioning and evangelizing new consumer technologies and Direct-to-Consumer (DTC) brands globally. Stefan brings two decades of international sales and distribution experience in the fitness equipment and now connected fitness space — having helped launch several leading brands such as CLMBR and having created distribution partnerships into 65 countries worldwide.”
“TUT Fitness Group has developed a unique product in a sector that is crowded with look-alikes, and I am excited about the sales potential,” said Mark Addison. “The sleek design reduces our manufacturing costs, and our patented TUT Plates™ replace 200 pounds of iron weights with just 32 ounces of resistance bands, which is a game-changer for apartment dwellers and those who can’t dedicate an entire room to a home gym. It also radically lowers our shipping costs. As we expand sales, I will be focusing especially on affiliate sales channels and licensing opportunities.”
In his new role heading up the international sales team, Stefan will report directly to TUT CEO Rob Smith with responsibility for Australasia, Europe and North America.
Stefan Sillner commented “I really like what TUT is doing to bring more value and performance to the home gym market. The TUT Trainer micro Microgym is a game changer in terms of its portability, compact size and the power it generates to make functional strength and cardio training both fun and demanding.”
LICENSING, SALES & DISTRIBUTION:
TUT Fitness products feature internationally patented, stackable TUT Plates™ resistance bands as the core element in both its TUT Trainer™ Tower and TUT Rower™, which are being marketed and sold into the $10.7 billion market for home gym equipment. TUT Fitness Group is further revolutionizing the home gym market by licensing its stackable resistance band technology to other equipment manufacturers.
Parties interested in retail, wholesale, distribution or licensing should contact Mark Addison, Director of Strategic Sales & Partnerships, at: email@example.com.
Please see our Corporate Video or our social channels: Instagram, Facebook, Twitter, LinkedIn, TUT Highlights (YouTube).
ABOUT TUT FITNESS GROUP:
TUT is a Vancouver-based Canadian manufacturer of high-performance fitness products. The company has designed, patented, and manufactured one of the world’s smallest (11.6 lbs), and most affordable high-performance micro gyms. Incorporated in 2018, TUT is an emerging player in the connected Home Gym and Fit Tech hardware space, targeting the US$10.7B Global Home Exercise Equipment Market and Online Fitness Market, expected to be US$30B by 2026.
TUT’s patented, industry-first, stackable resistance bands (TUT Plates™) allow the user to increase or decrease resistance loads with up to 200 lbs of resistance. Utilized in both the TUT Trainer™ Tower and TUT Rower™, this new breakthrough in functional strength and cardio training incorporates Time Under Tension to target every muscle group without the added pressure to joints or tendons, optimizing workouts, and raising the bar for personal home gyms.
For further information please contact:
CEO, TUT Fitness Group Inc.firstname.lastname@example.org
Certain statements in this release are forward-looking statements or information, which include TUT Fitness Group licensing its technology, expectations and outcomes from the TUT Fitness Group’s patented technology, development of technologies, expectations of sales and growth, customer demand for TUT Fitness Group’s products, the updates to TUT products, future plans, regulatory approvals and other matters. Forward-looking statements consist of statements that are not purely historical, including any statements regarding beliefs, plans, expectations or intentions regarding the future. Such information can generally be identified by the use of forwarding-looking wording such as “may”, “expect”, “estimate”, “anticipate”, “intend”, “believe” and “continue” or the negative thereof or similar variations. The reader is cautioned that assumptions used in the preparation of any forward-looking information may prove to be incorrect. Events or circumstances may cause actual results to differ materially from those predicted, as a result of numerous known and unknown risks, uncertainties, and other factors, many of which are beyond the control of the Company, including but not limited to, business, economic and capital market conditions, the ability to manage operating expenses, security threats, and dependence on key personnel and including those other risks filed under the Company’s profile on SEDAR at www.sedar.com. Such statements and information are based on numerous assumptions regarding present and future business strategies and the environment in which the Company will operate in the future, including the demand for its products, anticipated costs, and the ability to achieve goals. Factors that could cause the actual results to differ materially from those in forward-looking statements include, failure to obtain regulatory approval, the continued availability of capital and financing, equipment and technology failures, litigation, increase in operating costs, the impact of COVID-19 or other viruses and diseases on the Company’s ability to operate, competition, failure of counterparties to perform their contractual obligations, exchange rate fluctuations, government regulations, loss of key employees and consultants, and general economic, market or business conditions. Forward-looking statements contained in this news release are expressly qualified by this cautionary statement. The reader is cautioned not to place undue reliance on any forward-looking information.
The forward-looking statements contained in this news release are made as of the date of this news release. Except as required by law, the Company disclaims any intention and assumes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. Additionally, the Company undertakes no obligation to comment on the expectations of, or statements made by, third parties in respect of the matters discussed above.
1 Source: Fortune Business Insights
2 Source: Global Market Insights, Inc.